The Song Good Old-Fashioned lover boy is a rock song by the band Queen. It was initially released in 1976 on the album a day at the races and then released again in 1977 as a single. For these reasons I researched some of the conventions found in rock music videos from around that time. I specifically took note of Queen’s music videos but I also researched music videos from other similar bands and artists.
Some of the most common conventions of the genre include the following.
Unlike more modern music videos, many of the music videos from the seventies do not contain a clear narrative related to the lyrics of the song. Most music videos of the era are multiple shots of the musical artist performing their piece with their instruments and lip synching along to the lyrics. Of course many songs contain some creative shots that have nothing to do with the band playing their instruments, such as the iconic opening of the Bohemian Rhapsody music video. , The Mise en scene of the video will often reflect the tone of the song. For instance, in the music video for Crazy little Thing called Love, The members of Queen are dressed up like Elvis, which makes sense because the song is an homage to him. The sets for these music videos tend to be basic. They are often set on a stage or in a simple everyday landscape, like a forest. Location changes were few and far between. In terms of shots, rock music videos use a plethora of them. Close-ups and long shots are prevalent in order to display the members of the band fully. Tracking shots are also quite prolific, likely to give a sense of movement to the stationary set. Low angles are often used in rock music videos, this helps to portray the subjects in the frame as powerful. Transitions such as fades and swipes are also quite common in these early rock videos. My goal for this project is to have it follow the conventions of the genre well enough to fit in with the other rock music videos of the era.
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